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Fourth, I must mention how the Beetle Book by Louis William Steinwedel (Prentice-Hall, 1981) briefly mentions the planned New Jersey Beetle factory I wrote about during my piece about American VW factories.

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When organizing a poker game, you should also consider the food you will be serving your guests.S. 13 Steps to a Marketing Articles | July 23, 2009
But here''s the problem: I see many of them trying to sell their e-book,tutorial, etc. on a regular Web page. They list a paragraph about theinfo-product and give the price Cheap Marc-Andre Ter Stegen Jersey , and they expect a slew of sales.

Wrong.

You need a special sales page that has a "slippery slope" sales letter.
Remember that game Chutes & Ladders? If you landed on a space that had a chute on it, you just went down, Baby. No turning back. That''s how your sales letter should be - a "slippery slope" that pulls in the reader because it''s so compelling and interesting.

Here''s a basic outline of the 13 elements you want to include. To see an example of them all in action, visit MY own sales page at www.BoostBizEzine.

1. Limit your navigation.

The visitor should not be distracted by links that take her to your bio, other products Cheap Luis Suarez Jersey , etc. The idea is to keep her on this page, reading your copy and leading her to order. So on this page, only have navigation that relates to the product (e.g. FAQs, Order now).

2. Give a powerful headline.

Your headline can make or break your sales. If it''s not compelling, your visitor will click away. Here''s an easy headline formula: "How to _________ So You Can ____________." Make sure the 2nd part gives a big benefit Cheap Lucas Digne Jersey , for example, "double your business" or "gain peace of mind."

3. Discuss the problem the prospect has, or incorporate your own story.

Marketers call this "pushing the ''ouch'' button." First discuss the problem or pain that the reader has, and then lead in to how your product will solve it. Or share your own failure-to-success story that the reader can empathize with.

4. Tell us who you are.

If I''m going to buy your stuff, I''d like to know why you''re qualified to write about this topic. Give me the feeling that you''ve learned a lot about this topic and want to share it with me.

Even add a picture of yourself and an audio greeting Cheap Lionel Messi Jersey , like I did. These help the reader instantly feel like she knows you better, increasing the "trust factor." And people buy from those they feel they know, like, and trust!

5. Use bullets like mini headlines.

Lay out everything I''ll get from your product. Don''t just list your table of contents verbatim! Turn each point into an exciting secret. For example, suppose your e-book features 5 tips on how to save money on groceries. That bullet could read Cheap Jordi Alba Jersey , "Revealed: 5 ways you can save hundreds of dollars on your monthly grocery bill."

6. List plenty of testimonials.

Show your prospects they won''t be the first to buy. It''s more effective to weave-in testimonials throughout your sales letter than to have a separate section for them. Give each person''s full name and Web address, and for extra power, post their photo and an audio testimonial as well.

7. Tell us why your product is such a great value.

How does the price of your product compare if I hired you one-on-one? For example, your manual is a great value at $49 if an hour consultation with you would run me $250.

8. Throw in a few great bonuses.

Offer special bonuses (preferably created by you) that are so good you could sell them alone if you wanted to. It could be a list of resources, a collection of articles Cheap Javier Mascherano Jersey , extra tips on a certain subject, or a free consu1tation.

9. Give an unconditional guarantee.

This puts your prospect at ease, giving her no reason to NOT buy. A few turkeys will take advantage of your generosity, but the amount of sales you GAIN from this strategy dramatically outweighs the risk.

10. Request immediate action by having a limited time offer just click online newsletter service.

Some sales pages use trick scripts to make it seem like the offer always ends on that day at midnight, but I find these insulting. If you really will be raising your price soon (and you always should be) Cheap Jasper Cillessen Jersey , list the exact date and stick to it. Otherwise just say it''s an introductory, limited-time offer.

11. Make it ABSURDLY CLEAR what to do next.

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